Screen Stars - Taglia M - Good Condition
Vintage 1970s Lemonier “Lemon Do It to Ya” T-Shirt – Yellow Graphic Tee – USA Made
Vintage 1970s Lemonier “Lemon Do It to Ya” T-Shirt – Yellow Graphic Tee – USA Made
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Vintage Lemonier T-shirt, made as a branded promotional item for Lemonier lemon zest liqueur.
The T-shirt features a vibrant, bright yellow background with a minimal print on the chest that reads "Lemonier – The all-natural lemon peel liqueur," accompanied by an illustration of the lemon character. The large slogan "Lemon do it to ya" appears on the back, a playful phrase strongly linked to the advertising language of beverages from the mid-twentieth century and the 1970s.
Lemonier — When Italy bottled the color yellow
Lemonier was born in Italy in the early 1970s, created by the historic Bisleri company as something new: a lemon aperitif designed for mixing, not just enjoying after a meal. Based on the peel of Southern Italian lemons and enriched with Mediterranean herbs like mint, sage, and basil, it was lighter than traditional liqueurs and ideal for spritzes, long drinks, and summer cocktails.
What makes Lemonier unique is how quickly it crossed national borders. Thanks to a partnership with William Grant & Sons, it quietly found its way into American cocktail bars in the mid-1970s and 1980s, long before limoncello became a global trend. After disappearing for decades, Lemonier returned in the 2020s under new management, relaunched as Aperitivo Mediterraneo: the same sunny concept, reinterpreted for modern spritz culture.
Cut
Cut
Size Guide
- Suggested size → recommended size based on actual measurements.
- Size label → size shown on the label (if present).
On vintage garments, the label may not reflect the current fit: washing, alterations, and past fashions may have changed the original dimensions.
Always rely on the measurements provided. For more information, see the dedicated page.
Conditions
Conditions
The condition of our garments is classified according to the following scale:
- Deadstock : Like-new condition, no defects. Fabrics and trim are practically new.
- Very Good : In excellent condition, with any minor imperfections shown in the photos.
- Good : In good overall condition, with signs of wear or obvious defects shown in the photos.
- Fair : with obvious wear and visible defects shown in the photos.
Since they are vintage items, they may still have small imperfections or signs of wear that are not always shown.
All items are washed, sanitized, and stain treated before being put on sale. For more information, please visit the dedicated page .
Shipping and Returns
Shipping and Returns
Orders are processed within 1-3 business days and entrusted to the most suitable courier based on the destination and type of package.
Shipping is free for orders over €100 in Italy and EU countries (zones 1-2) , while in other cases the costs are calculated automatically at checkout.
The right of withdrawal can be exercised within 14 days of delivery . Items must be returned in the same condition in which they were received and as described in the listing.
- Returns must be requested in advance via email or the contact details indicated on the dedicated page;
- The refund is issued within 14 days of receipt and verification of the package , and is made net of shipping costs ;
- Unauthorized returns will not be refunded.
For further details and complete information, please refer to the pages dedicated to Shipping and Returns and Refunds .
